- Qualification: Certificate
Job Description
An opportunity exists to join our team as a PPC (Pay Per Click) Specialist to run PPC campaigns and monitor paid search budgets. If you are a high-caliber individual then we want to hear from you.
Job description
Main duties and responsibilities of the role:
- Participate in forming effective paid search strategies
- Launch and optimize various PPC campaigns
- Oversee accounts on search platforms (e.g., Google AdWords, Bing)
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g., dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce the risk of click fraud
- Keep abreast of PPC and SEM trends
Key Attributes
- Proven experience as a PPC Manager or Digital Marketing Specialist
- Experience in data analysis and reporting
- Knowledge of SEO and digital marketing concepts
- Familiarity with multiple platforms (e.g., AdWords, Facebook, Yahoo) is preferred
- Working knowledge of analytics tools (Google Analytics, Tableau, Web Trends, etc.)
- Understanding HTML and XML is a plus
- Proficient in MS Office (particularly Excel)
- Excellent communication skills
- Analytical thinking with strong math skills
- Experience in forex industry preferred
- BSc/BA in Marketing, Digital Media, or a related field; AdWords certification is a plus
We offer
- Attractive remuneration package depending on qualifications and experience
- 21 days annual leave
- Active and business environment, with the ability for professional growth
- Professional team and friendly atmosphere
- Full health care after the end of the probationary period
- Participation in the employee’s provident fund scheme upon completion of the probationary period
If interested please can you send your CV to careers@tiomarkets.com